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Fitoa
Start free
✦ ALPHA

Run your studio.
Delight your members.

Fitoa is the calm back office for boutique fitness studios. Your classes, members and day-to-day operations in one place that stays out of your way.

Start freeSee pricing
  • 26% off your first month
  • Free while you set up
  • Cancel anytime
A studio owner laughing with a member after a morning class, in a light-filled boutique studio
We're building in public
Alpha
You shape what's next

Built alongside independent studio owners

PilatesYogaStrengthBarreHIIT
One place

Your studio,
all in sync.

Every class across the month at a glance, waitlists and check-in a click away. This is the real Fitoa scheduling calendar, nothing staged.

Explore features
The Fitoa class calendar for July, showing 72 upcoming classes across a populated month with the selected day's session, time and studio listed underneath.
The four pillars

Everything a boutique studio actually does.

Run the day. Effortlessly.

Smart scheduling, waitlists, automated reminders and real-time check-in — the whole timetable handled in one place.

Know your members.

Detailed profiles, visit history and credits, so a fading member is a name you can call before they drift away.

Communicate that connects.

Messages that matter, with automations that save you time and quietly build loyalty in the background.

Insights that drive growth.

Fill rate, no-shows and retention, already worked out. No exporting, no spreadsheet, no guesswork.

The Fitoa billing view: a plan catalog with active members and monthly revenue per plan, recent member transactions, and AI insights on plan performance.
Know your numbers

The money,
worked out.

Revenue by plan, renewals due, failed payments and which package actually earns its keep, all in view without exporting a thing. Your members pay into your own Stripe account; Fitoa never holds the money.

See what's included

How Fitoa works

1

Plan your schedule

Build your classes, set availability, and let Fitoa generate a recurring timetable up to 26 weeks ahead.

2

Bring your members in

Import your existing members or let them join by QR. Profiles, credits and visit history stay organised from day one.

3

Grow with clear insights

Watch fill rate, retention and revenue in one place, and act on what's working before you'd otherwise have noticed.

We've been asked

Questions?
We've got you.

Everything you need to know about Fitoa and the alpha programme.

View all docs →

Be part of the build.
Join the alpha today.

  • 26% off your first month
  • Free while you set up
  • Cancel anytime
Join the alpha

14-day trial when you go live. Nothing charged before that.